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British Council

Encouraging career starters to speak the language of success

The British Council have created a new flagship product for beginners, LearnEnglish Select, an online English language course for the global market. It is designed to help job seekers improve their employability, and young professionals to boost their career prospects. We were asked to create an awareness campaign for the launch, to get the attention of 18-30 year olds in the pilot region.

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