You know the creative juices are flowing when there are this many Post Its on the wall. #branding #workshop #naming
The Underground, the Tube, the subway, whatever you want to call it - it is the one thing our CEO Candida couldn't live without! đđď¸â â "The London Underground was founded in 1893. Having spent nearly 30 years working in London, it has taken me to more places and saved me more than anything else I can think of!"
Football - the world's most popular sport and the topic of the exhibition we visited at the Design Museum. It's all about the remarkable design stories behind the beautiful game, and we think it is absolutely worth checking out. â˝ď¸đŻ
Our recent intern Amaya shares her thoughts on her time at Columns. Thanks for your help Amaya, we all really enjoyed having you around!
Any Modernist architecture fans out there?â â Our creative director Rick shares his thoughts on the modernist architecture of Rotterdam. â â âA classic example of Dutch functionalism, the Sonneveld House was designed in the 1930âs by the Architects Brinkman and Van Der Vlugt. It was painstakingly restored to itâs original condition and opened to the public in 2001. I first went there a year later while visiting the NAI in Rotterdam at a time when I was switching onto a broader world world of design beyond the typography and graphics Iâd recently studied. The place gives a real glimpse into how modernist design and ideals can shape the environments we live in and the lifestyles we lead.â It felt like standing in an important piece of history, one that fulfilled a real purpose for those that lived in it.â
We are excited to start a new partnership with @kaplaninternational @kaplanpathways helping them develop their brand.
#HappyFriday - we are enjoying the London heatwave in the best way we know... at our local, with an ice cold bevđšđĽ
Humanising finance through user-first design In the fast and multifaceted world of financial transfers clarity and immediacy are paramount. Fintuitive are a start-up on a mission, to raise the bar when it comes to money management. Our challenge was to build recognition and create a seamless experience for their diverse customer base, spanning individuals, businesses and institutions.
Today marks the summer solstice and a great excuse to introduce some mindfulness to your day, take a step back and clear your creative channel. From changing your daily routine to 10mins of meditation, even a walk round the block. How will use the rest of longest day of the year?
Today is #CleanAirDay which promotes cleaner air in the UK. At Columns, everyone either walks, cycles or uses public transport to get to work, and on top of this, we have a flexible WFH system. All these things together help lower our carbon footprint đŁđł
As today is #NationalBeerDay, we are throwing it back to the annual report work we did for the British Beer and Pub Association @beerandpub. đş
The bank holiday weekend may be over, but it's the Queen's birthday tomorrow! We can't wait to visit the Corgi trail that's in London right now - designed by 19 different artists. The corgis will be hanging around the end of July đśđâ â đ¸ : @my_ldnâ â #designagency #londoner #londondesign #jubileeweekend #jubileelondon #corgi #corgitrailâ
Throwback to when we had the amazing @found_studio in to chat with us - it was amazing seeing some of their incredible 3D work for the likes of Burberry and Google! Thank you again for an inspiring afternoon guys đđťâ¨ đ¸: video and third image are from @found_studio
Today we are celebrating #WorldOceanDay, and have been experimenting with Blender in-house to celebrate this. Did you know that more than 70% of Earth is made up of oceans, but only 8% of them are protected? Sign the petition to protect at least 30% of them at WorldOceanDay.org/30x30 đłđđâ â #londoner #madeinlondon #lovelondon #londondesign #londondesignweek #londondesigner #londoncreative #londoncreatives #creativeagency #designcompany #3dart #3danimation #blendercommunity #blenderart #motiongraphics #londondesigners
Happy Monday all - we hope everyone had a wonderful Jubilee weekend! We managed to catch the flypast on Thursday⌠how did you celebrate? đŹđ§đđ
No better way to celebrate the Jubilee Weekend than with corgis⌠can you guess the iconic album covers we have remade? đđś# #designagency #londoner #londondesign #albumart #jubileeweekend #jubileelondon #corgi
Weâve been experimenting with different styles and techniques in the studio recently⌠hereâs a sneak peek of what weâve been working on!
We are loving the blooming gorgeous displays around Chelsea right now for #ChelseaInBloom!â đ¸: @exploretheprettyâ â #chelseaflowershow #londoner #madeinlondon #lovelondon #londondesign #londondesignweek #londondesigner #londoncreative #londoncreatives #chelsea #ldnâ
Today, Columns and the rest of London are celebrating the opening of the Elizabeth Line... and that means the new moquette! We are loving the colour scheme and its royal heritage đâ â đ¸: @transportforlondonâ â #tfl #transportforlondon #elizabethline #crossrail #francisbourgeois #londoner #madeinlondon #lovelondon #londondesign #londondesignweek #londondesigner #londoncreative #londoncreatives
đGood things come to those who wait... Who remembers this brilliant piece of TV advertising from 1999? For our creative director, Rick the Guinness "He Waits" campaign ushered in a new dawn of advertising. "It managed to do so much, building on an already strong heritage of memorable Guiness advertising dating back to the 1930âs. It brought the proposition âGood things come to those who waitâ to life in an unforgettable way that punctuated the flow of evening TV ads with pace, tension, intrigue and unbridled energy. It was a benchmark of the time, showing how technology and techniques can be utilised to take the story telling of long standing brands into new territories. And it caught the imagination of a whole new generation, all underpinned by a banging soundtrack by Leftfield. Time at the bar please!" Which piece of advertising stands out the most to you? Let us know in the comments below đ #guinness #guinnesshorses #memorableadverts #advertising #brandimage #mediaplanning #oldadverts #visualidentity #brandidentity #londondesign #creativeagency #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategy #businessdesign #digitalbranding #businessbranding #thinkcreative #creativemindsatwork #brandidentitydesign #graphicdesigning #visualcommunication #creativethinking #creativeinspiration #logodesigner #brandingstudio #thebrandidentity
How can a sustainable fashion brand develop its identity to create more stand out while staying true to its roots?â â This is the challenge we were given by Second Cashmere, an independent brand who restore and resell high-quality second-hand cashmere products. Their founder came to us to develop a new brand story to distinguish the company from the competition and establish them a leader in an emerging and growing category.â â The task for creative was twofold â to build on the existing style and assets to help them work harder, and to create a set of guidelines to establish some rules and consistency for their application.â â We developed a logo that retained an existing visual signature and introduced the company name to help build greater brand recognition and memorability. We expanded the colour palette for flexibility and to express the brandâs personality, particularly for gaining attention across social channels. Here are the results! We'd love to hear what you think! â â â #sustainability #sustainablebusiness #sustainablefashion #logodesign #ethicalbusiness #cashmere #creativeagency #visualidentity #londondesign #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategyâ #businessdesign #digitalbranding #businessbranding #thinkcreativeâ #creativemindsatwork #brandidentitydesign #graphicdesigningâ #visualcommunication #rebrand #creativethinking #creativeinspiration #logodesigner #brandidentityâ #brandingstudio #thebrandidentity
Design and inspiration can be found just about anywhere, whether it's through books, exhibitions, art, architecture... and for us, the @britishmuseum has to be one of our favourite architectural icons in London. â â Have you seen the tessellated glass canopy housing the museum's Great Court? Designed by architects @fosterandpartners is a fantastic example of British design and architecture and certainly brings the "wow" factor!â â Which piece of architecture most inspires you? Let us know in the comments below.â â #architecture #design #designinspiration #inspirationfound #londonarchitecture #theculturetrip #lovelondon #architectureporn #designmilk #behance #thisislondon #britishdesign â #architecturelovers #brandingdesign #interiorinspirationâ #architectureanddesign #londondesign #interiorarchitecture
Using retro to pave the way for new! â The campaign that generated ÂŁ500k in income AND won an award.....â â When you launch your first new product in a decade, you want to make some noise. Which is exactly why AXA, the global insurance giant, asked us to help promote their new Management Liability Policy to business customers. â â To illustrate the need that businesses need to move forward, we used images of out-dated office technology across a broad range of sales materials. These included a targeted digital campaign, a dedicated YouTube channel and a launch at the Savoy (with retro sweets and toys thrown in). The results were astonishing: AXA quickly became the market leader in business insurance, with over 500 policies written in the first months after launch â generating ÂŁ500k in income. Our campaign also won âBest B2B Product Launchâ at the B2B Marketing Awards.â â Take a look, tell us what you think! â â #marketingstrategy #digitalmarketing #retrophone #powerofprint â #creativeagency #visualidentity #londondesign #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategyâ #businessdesign #digitalbranding #businessbranding #thinkcreativeâ #creativemindsatwork #marketingcampaign #brandidentitydesign #graphicdesigning #visualcommunication #creativethinking #creativeinspiration #brandidentity #brandingstudio #thebrandidentity
A little behind the scenes... Rich getting the flat lay camera angles "just" right đ â â #flatlayphotography #contentcreation #stopmotionâ #productphotography #animation #advertisingphotography #creativestudio #brandidentity #londondesign #creativeagency #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategy #businessdesign #digitalbranding #businessbranding #thinkcreative #creativemindsatwork #brandidentitydesign #graphicdesigningâ #visualcommunication #creativethinking #creativeinspiration #brandingstudio #thebrandidentity
âŞđ¨Combining religion with modern art: Columns' CEO, Candida's favourite piece of architecture, the Matisse Chapel in Vence, France encapsulates both beautifully!â â Candida tells us: â â "I love everything that Matisse has produced, but never thought Matisse and churches would go together. this little church was wonderfully simple and calm but vibrant, too - Matisse used a palette of just 3 colours and the extraordinary light found in that part of the world."â â Just spectacular!â â #modernartlover #matissechapel #matisse #henrimatisse #stainedglass #architecture #inspirationalartâ #contemporaryart #artexhibition #creativeagencyâ #doitfortheprocess #livethelittlethings #creativeminds #exploretocreate #letsgosomewhere #welltravelled
Way down deep in the middle of the congo.... can you finish the jingle? â â We asked our team to recall a piece of advertising from the past, and this one for Um Bongo came up more than once! Is it because of the colourful animation or the catchy tune? We can't quite put our finger on it?! đ¤â â #branding #umbongo #memorableadverts #childhoodfavorite #advertising #brandimage #mediaplanning #oldadvertising #visualidentity #brandidentity #londondesign #creativeagency #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategy #businessdesign #digitalbrandingâ #businessbranding #thinkcreative #creativemindsatworkâ #brandidentitydesign #graphicdesigningâ #visualcommunication #creativethinking #creativeinspirationâ #logodesigner #brandingstudio #thebrandidentity
Rolling into the bank holiday weekend with this Friday flashback to when Dibble was a pup, and Candida was getting all the licks... Have a great weekend everyone! #takeyourdogtowork #dogsofinstagram #itsadogslife #officedog #cutedoges #officegoals #squadgoals #doglife #dogsofinsta #puppylove #dogsatwork #puppypals #takeyourdogtoworkday #dogswithjobs â
A totally innovative way to add interest and build awareness for a new store opening! @zara Soho took their window display to another level and it was mesmerising. We can't stop watching, can you? #brandawarness #brandingstudio #windowdisplay #creativemarketing #zara #soholondon #brandingstrategy #movementculture #3ddesign #lovelondon #brandbuilding #marketingtips
Trust the process. In our industry things are always changing. From colour trends to digital platforms, brand mergers to software. So, when we were asked to set a brief for a group of third-year media design students from Zwolle University, we wanted to get them thinking about something that runs through all these changes. Something universal and uniting â creativity itself! â â Our brief posed the question âWhat does creativity mean to you?â. Itâs a question worth asking for any design and comms professional, and we were curious to know what the studentsâ take on it would be.â â It was a chance for them to dig into the philosophy behind design, think about what they do and how they do it, and figure out a standpoint to share with the world. Here is the result! â â #trusttheprocess #StudentDesigners #NextGeneration #DesignProject #Zwolle #MediaDesign #Creativityâ #creativeagency #visualidentity #brandidentity #londondesign #creativeagency #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategyâ #businessdesign #digitalbrandingâ #businessbranding #thinkcreativeâ #creativemindsatworkâ #brandidentitydesign #graphicdesigningâ #visualcommunicationâ #creativethinking #creativeinspirationâ #logodesigner #brandingstudio #thebrandidentityâ â
It's amazing where creativity leads you sometimes! Throwing it back to that time we painted a whole fish to create prints for @themelusine_skd brand identity. Swipe to the end to see the final result! đ #sustainablerestaurant #logodesigner #sustainablebusiness #seafoodrestaurant #londonfoodies #toplondonrestro #hospitalitystrong #logodesign #startup #brandingstrategy #businessdesign #digitalagency #brandingagency #designagency #branding #brandidentity #creativeagency #visualidentity #eastlondon #londoner #printtechniques
What does creativity mean to YOU? â â â Weâve been working with Media Design students from Zwolle University on a special project about creativity, and posed them this very question. â â We wanted to give the students relative creative freedom, so we left the deliverables fairly open. With a wide-open brief that was all about interpretation, we were expecting to see diverse responses from the three groups of students, and they didnât disappoint!â â We are super excited with the first pieces of work that have come through, like this piece from "Team 1". Isn't it incredible? â â #StudentDesigners #NextGeneration #DesignProject #Zwolle #MediaDesign #Creativityâ #creativeagency #visualidentity #brandidentity #londondesign #creativeagency #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategyâ #businessdesign #digitalbrandingâ #businessbranding #thinkcreativeâ #creativemindsatworkâ #brandidentitydesign #graphicdesigningâ #visualcommunicationâ #creativethinking #creativeinspirationâ #logodesigner #brandingstudio #thebrandidentity
Beautiful murals making our day! đ Check out these guys @artmongers - turning the unloved and every day into something that makes you smile. đ¨ @artmongers @lsomuralism đ¸ Jan Brady #streetart  #designagency #creativeagency #streetartlondon #modernart #lovelondon #prettycitylondon  #londonlovers #londonisopen #photosoflondon #metroldn #lovelylondon #hellolondon #londonplaces #londonbaby #londonenthusiast #londongram #londononly #londonlifestyle #exploringlondon #gramminginlondon #prettylondon #prettycity #lovelondon #londonview #londoners #londonlive
One of the most iconic names in hospitality, @thesavoylondon wanted to create a board game that would add a playful dimension to guestsâ stays and give them something uniquely Savoy to take away with them. â â After working with The Savoy for many years, we thought we had seen it all, being asked to develop a board game was something the team were really excited about, it gave us the opportunity to apply our thinking to something that would bring the brand to life in a very different way. â â We created a not-quite-general knowledge game called the Savoy River of Trivia that takes players on a journey along the River Thames, answering questions as they go. Itâs a fun, intriguing gaming experience thatâs proved a big hit with guests and their friends and families. The game is also selling well on the Savoyâs online store and inâ the Savoy shop.â What kind of out of the box idea would you like us to make a reality for your brand? â #thesavoy #hospitalitystrong #brandawarness #5starhotelâ #creativeagency #visualidentity #brandidentity #londondesign #creativeagency #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategyâ #businessdesign #digitalbrandingâ #businessbranding #thinkcreativeâ #creativemindsatworkâ #brandidentitydesign #graphicdesigningâ #visualcommunicationâ #creativethinking #creativeinspirationâ #logodesigner #brandidentityâ #brandingstudio #thebrandidentity
Introducing Columns Account Director Richard Kirby! Ever wondered why creatives get into the industry? If Rich's story is anything to go by, it seems that TV has a little something to do with it... We want to know, what inspired your career in your industry? #creativeagency #designagency #londondesign #londonlife #graphicdesign #graphicdesigners #creativemarketing #marketingagency #creativethinking #creativelife #businessbranding #brandingstudio #brandingstrategy
Move over team, there's a new top dog at HQ...â â Introducing Dibble, who's home and chilling this evening in prep for his first full day at Columns tomorrow. Only time will tell where his talents lie, but we have a feeling he will bring plenty of havoc and mischief to the office. Welcome, Dibble! We can't wait for you to become a fully-fledged member of the team! â â â #dogsofinstagram #takeyourdogtowork #itsadogslife #ratemydog #officepolitics #takeyourdogtoworkday #cutedogs #creativeagency #officegoals #squadgoals â #dogstagram #doglife #dogsofinsta #puppylove
đĄ Is it YOU we're looking for? â â Calling all experienced and talented Senior Designers!â â Weâre looking for a new creative heavyweight to join our team and work on a range of exciting new projects in 2022.â â This is a perfect opportunity for an ambitious and established senior with strong brand experience and entrepreneurial spirit. Someone who has a vision for big, bold ideas, a voice to challenge the norm, as well as having an eye for the finer details.â â If this sounds up your street, apply here đ careers@columns.co.uk by sending your portfolio and CV (PDFs should be no larger than 4MB) and a short description as to why you would fit the part to join our growing team!â â â â #careeropportunities #jobalert #graphicdesigner #creativeagency #workopportunity #designdirector #talentbrand #visualidentity #londondesign #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategy #businessdesign #digitalbrandingâ #businessbranding #thinkcreative #creativemindsatworkâ #brandidentitydesign #graphicdesigningâ #visualcommunication #creativethinking #creativeinspiration #logodesigner #brandidentityâ #brandingstudio #thebrandidentity
We live in a world of instant communication, and whether itâs email or Tik Tok, online shopping or sharing files via Dropbox, our social, business, and commercial lives are intertwined with digital tools. So where does that leave print?â â One thing we DO know is that print ISN'T dead! Yes, digital allows us to consume design and information quickly and efficiently however nothing can replace the tactile experience of holding a beautifully printed catalogue, invitation or document.â â Will Howard, our Head of Production and in-house printing guru, believes that print is most valuable at two ends of the spectrum: short-life print and high-end print. â â Short-life print, things like direct mailers, catalogues and leaflets are still incredibly valid, as the internet is great for searching for something specific, but being shown a curated selection of products you werenât aware of is very useful. â â Then thereâs high-end print. If you had an invitation for tea with the Queen, itâs something you might want to keep forever â the sense of occasion simply canât be reflected in an email. â â So, we wonât be putting away our paper samples just quite yet! Print can make a big impression, or make people aware of product ranges and key piece of information very quickly. While digital comms have made a dent, print remains a valuable tool at every marketerâs disposal.â â How does your business present marketing materials? Digital all the way or do you still believe in the power of print? â â đ¸ @greyjampress via @peopleofprintâ â #printisntdead #powerofprint #screenprint #printspotters #printmaking #peopleofprint â #yourpartnerinprint #creatingimpact #fontdesigner #marketingmaterials #creativeagency #brandingagency #branddesign #digitalagency #visualidentity #visualdesign #brandconcepts #designstudio #creativedesignagency #brochuredesign #marketingdesign #creativecampaign #designforbusiness #brandidentity #brandcollateral
âIt all starts with a sketch... storytelling through animation. â â We put pen to paper in a series of scamps to see just how expressive simple shapes can be, then used basic animation to test the concept. How do you make a triangle look surprised? How can a circle seem like theyâre part of a community? Just a few of the creative challenges we set ourselves - what do you think? Did we nail it? â â â â #animationstudio #creativedesign #businessdesignâ #designprocess #creativeagency #visualidentity #brandidentity #londondesign #creativeagency #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategyâ #businessdesign #digitalbrandingâ #businessbranding #thinkcreativeâ #creativemindsatworkâ #brandidentitydesign #graphicdesigningâ #visualcommunicationâ #creativethinking #creativeinspirationâ #logodesigner #brandidentityâ #brandingstudio #thebrandidentity
Design and inspiration is everywhere, you just have to look for it â We're loving this display at our local London Bridge Station - created in celebration of last months International Day of Persons with Disabilities. The 'umbrella' theme installationâŻis one of 20 Neuro-diversity umbrella installations across the UK, with hundreds of brightly coloured umbrellas suspended above the streets and public spaces.⯠Have you seen any others? Let us know in the comments below đ đ¸ @gumarcs #londonpopups #celebratediversity #londondesign #artinstallation #creativityfound #londonlife #lovelondon #prettycitylondon #modernart #streetart #equalityforall #disabilityawareness
Two weeks away from the Studio allowed us time to reset, recharge and (alongside developing an addiction to the darts) reflect on the year ahead. Weâve all no doubt set some personal resolutions for 2022 and not wanting to suffer from the dreaded FOMO weâve also reminded ourselves to set a few creative resolutions too! So here you have it, Columns 5 resolutions for 2022: 1. Continue to diversify our client base, finding new and exciting challenges to take us out of our comfort zone and push our expertise in new ways to partner with existing and new clients. 2. Get out more, away from the screen, and make sure we get a hefty dose of inspiration through the year. Seeing, hearing and experiencing as much as possible to keep our minds fresh and our ideas relevant. 3. Continue our rebooted creative lunches and look for ever more unexpected areas, disciplines and experts to learn from. These are a great way to get everyone inspired and weâll be hoping to welcome clients to them as and when we are able to. 4. Inspire our clients even more. From how we develop our work, present ourselves (watch this space), the insights and inspiration we share with them. And of course, the ideas and solutions we create for them. 5. Experiment more and utilise new technologies, pushing our creativity and thinking in order to deliver even more value for clients. Have you set any resolution for the year ahead? We'd love to hear them! #creativeagency #brandingagency #graphicdesign #positivevibes #brandbuilding #creativityquotes #brandidentity #newyearsresolutions
Everything is possible with Columns. â â Moving into the new year with a spring in our step and a mantra to live by from one of our lovely clients Kilburn & Strode who's marketing materials we help develop and create! Positive and powerful messaging, don't you agree? â â â #visualidentity #positivemessaging #nothingisimpossible #creativitytakesyoueverywhere #londondesign #creativeagency #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategy #businessdesign #digitalbrandingâ #businessbranding #thinkcreativeâ #brandidentitydesign #graphicdesigningâ #visualcommunication #creativethinking #creativeinspiration #logodesigner #brandidentityâ #brandingstudio #thebrandidentity
đĄTop marketing trends for this year... 3D Printing! This technology is making waves in everything from healthcare to housebuilding. As the tech improves itâs also diversifying. 3D printers are now capable of printing with a greater variety of materials, with metal usage growing and plastic usage shrinking. In 2022, @mightybuildings will complete a development of 15 eco-friendly 3D-printed houses at Rancho Mirage, and ICON plans to start building a community of 3D-printed homes near Austin, Texas â the largest development of this kind so far! Imagine, entire housing estates springing up in the space of a few months! đ¸ @wildrosebuilds - don't know about you, but we find this just so satisfying to watch! #marketingtrends2022 #3dprinting #reducewaste #creativeagency #designagency #branding #brandingagency #smarttech #3dprinter #3ddesign #smallbizowner #biztips
What's in a font? Well. Quite a lot actually! â â You might think that the exact fonts you choose for your project donât matter, as long as the audience can read and understand the information. But type does more for a design than simply share the written message. Fonts actually go a long way toward defining the tone of your piece and creating a solid brand identity.â â Different fonts invoke different feelings in the viewer. The style you choose for your text can let the viewer understand the heart of your message before they read a word. It can also add visual flavour to your design in a way that catches the eye without being superfluous. This is why we always put as much energy into selecting, creating and pairing appropriate fonts for our clients as we do into the rest of the design.â â What does your business font say about YOUR company? â â đˇ @einesigns - master of street art typography đ â â #typography #streetart #whatfont #designagency #creativeagency #typedesign #typeface #typographyinspired #graphicdesign #fonts #fontdesign #fontdesigner #typematters #thedailytype
đ˘ Calling all experienced and talented Senior Designers!â â Weâre looking for a new creative heavyweight to join our team and work on a range of exciting new projects in 2022.â â This is a perfect opportunity for an ambitious and established senior with strong brand experience and entrepreneurial spirit. Someone who has a vision for big, bold ideas, a voice to challenge the norm, as well as having an eye for the finer details.â â If this sounds up your street, apply here đ careers@columns.co.uk by sending your portfolio and CV (PDFs should be no larger than 4MB) and a short description as to why you would fit the part to join our growing team!â â #careeropportunities #jobalert #graphicdesigner #visualidentity #londondesign #creativeagency #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategyâ #businessdesign #digitalbrandingâ #businessbranding #thinkcreativeâ #creativemindsatworkâ #brandidentitydesign #graphicdesigningâ #visualcommunicationâ #creativethinking #creativeinspirationâ #logodesigner #brandidentityâ #brandingstudio #thebrandidentity
đ Alexa! Play something festive whilst we go and pour ourselves a glass of something. Our laptops are powered down and we are OFFICIALLY in holiday mode! â â Wishing all our wonderful clients and suppliers a heartfelt Happy Holidays, with a special shout out to the awesome Columns team for all their dedication, hard work and creativity. We know that 2021 hasn't always been easy, and plenty of challenges have been thrown our way but are grateful that there has been so much to celebrate too! â â So go on, eat, drink be merry and rest up! The year ahead is bright and full of exciting new projects! â â #christmas2021 #creativeagency #visualidentity #brandidentity #londondesign #creativeagency #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategyâ #businessdesign #digitalbrandingâ #businessbranding #thinkcreativeâ #creativemindsatworkâ #brandidentitydesign #graphicdesigningâ #visualcommunicationâ #creativethinking #creativeinspirationâ #logodesigner #brandidentityâ #brandingstudio #thebrandidentity
Beautiful @boroughmarket looking all festive and bright! We just love having this vibrant spot right on our doorstep and it always looks particularly lovely this time of year! Have you a favourite festive spot? Let us know where to go in the comments below đ #boroughmarket #londonbridge #lovelondon #prettycitylondon #londonlovers #londonisopen #photosoflondon #metroldn #lovelylondon #hellolondon #londonplaces #londonbaby #londonenthusiast #londongram #londononly #londonlifestyle #exploringlondon #gramminginlondon #prettylondon #prettycity #lovelondon #londonview #londoners #londonlive
Print is dead. Or so people keep saying....â â When it comes to marketing, printed materials can say a lot about your brand. The haptic nature of print allows us to communicate brand values more subconsciously. Choose a paper stock with a higher weight and matte texture, and you convey luxury and expense. Recycled paper speaks of a sustainable ethos. Embossing and laser-cutting techniques can show your creative flair and individuality. â â Print makes a lasting impression. A visual and tactile experience that can be taken away and revisited again and again - something that cannot be replicated with emails, PDFs and digital tools. â â So what do YOU think? Does print still have a space in your business marketing or do you believe that print is dead?â â #businessmarketing #marketingplansâ #visualidentity #londondesign #creativeagency #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategyâ #businessdesign #digitalbrandingâ #businessbranding #thinkcreativeâ #creativemindsatworkâ #brandidentitydesign #graphicdesigningâ #visualcommunicationâ #creativethinking #creativeinspirationâ #logodesigner #brandidentityâ #brandingstudio #thebrandidentity #booklover #turnthepages
đ'Tis the season for giving, and this year we've decided to send some Christmas cheer to those who need it most, by donating 40 "bags of creativity" to local charity, Little Village. â â Little Village's 'Merry Little Christmas Appeal' collects clothes, toys and equipment for young children across four London boroughs. It means that local families who are dealing with challenging circumstances like homelessness, unemployment, low wages and domestic violence can enjoy a little bit of Christmas magic too. â Swipe to see what's inside the goody bags - and them being delivered!â đâ â This year, and in the spirit of being eco-conscious, we have forgone the traditional printed Christmas card and incorporated our 'Merry Little Christmas Appeal' gif into a digital festive greeting instead. What do you think?â â For more on the appeal - head on over to @littlevillagehqâ â #londoncharity #childrenscrafts #christmasgiving â #supportlocal #visualidentity #londondesign #creativeagency #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategyâ #businessdesign #digitalbrandingâ #businessbranding #thinkcreativeâ #creativemindsatworkâ #brandidentitydesign #graphicdesigningâ #visualcommunicationâ #creativethinking #creativeinspirationâ #logodesigner #brandidentityâ #brandingstudio #thebrandidentity
đĄMarketing trends for 2022 - what are your predictions? â â The Columns team reckon that AI will continue to be a big one in 2022. Not the end-of-world, murder-robot type of AI that dominates the narrative in films, but the more sedate, algorithm-based AI thatâs steadily transforming how businesses operate, where we get our insights, and how we make decisions.â â Algorithmic learning and analysis has shown us its incredible power in brands like @Spotify, where algorithms drive the product itself, and were also used to create their highly successful marketing campaign, #SpotifyWrapped (pictured).â â We have more predictions over on the blog (đ in bio) But what we REALLY want to know is which songs were included in your Spotify Wrapped? đ§đś Tell us in the comments below đâ â â â #spotify #AI #marketingplan #digitaltrends #digitalmarketing #marketingtips #marketingstrategy #digitalagency#visualidentity #londondesign #creativeagency #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategyâ #businessdesign #digitalbrandingâ #businessbranding #thinkcreativeâ #creativemindsatwork #brandidentitydesign #graphicdesigning #visualcommunicationâ #creativethinking #creativeinspirationâ #logodesigner #brandidentityâ #brandingstudio #thebrandidentity
đEvery day we're shuffling... well, not EVERY day but yesterday evening our team gave it their best shot at the Columns staff Christmas party! â â Kicking off festivities at @electricshufflelondon in London Bridge for some (friendly) competitive shuffleboard action and drinks before rounding the evening off with a delicious Christmas dinner, awards, and games at the @themarketporter, Borough Market. â â Who was named shuffleboard master? Well, that crown goes to Dan & Jon and is thoroughly well deserved too - despite what the rest of the team might say đ â â What have you guys got planned for your Christmas party? We hope you have as much festive fun as we did! â â â #londonbridge #boroughmarket #shuffleboard #electricshuffle #teamspirit #christmas2021â #creativeagency #visualidentity #brandidentity #londondesign #creativeagency #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategy #businessdesign #digitalbrandingâ #businessbranding #thinkcreativeâ #creativemindsatworkâ #brandidentitydesign #graphicdesigningâ #visualcommunicationâ #creativethinking #creativeinspirationâ #logodesigner #brandidentityâ #brandingstudio #thebrandidentity
Sometimes all you need is a little refresh.â â Following a respectful restoration and a reimagined menu, we worked with @simpsons1828 to introduce their brand to a new generation and re-establish their reputation as an essential London food destination.â â Drawing inspiration from the restaurantâs interiors, we created an identity that married the classic and the contemporary, never losing that sense of authenticity. We struck a balance between the theatrical flourishes Simpsonâs is famous for (for example the iconic chess pieces) and clean, modern lines.â â A bespoke typeface was developed which took itâs design DNA from the original exterior of the building and gave the brand a unique distinctive asset. Our messaging focused on the continuation of the Simpsonâs story as summarised by the line, âBritish classics perfected since 1828â.â â What do you think of the result? â â â â #branding #brandidentity #logodesign #londondesign #hospitalitystrong #wheretoeatlondon #foodielondon #visualidentity #brandidentity #londondesign #creativeagency #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategy #businessdesign #digitalbranding #businessbranding #thinkcreativeâ #creativemindsatwork #brandidentitydesign #graphicdesigning #visualcommunicationâ #creativethinking #creativeinspirationâ #logodesigner #brandingstudio #thebrandidentity
We're feeling mighty Christmassy here at Columns HQ! Which of our team's festive knits jingles your bells most? #ChristmasJumperDayâ â â â #christmasjumper #christmasjumperday2021 #teamgoals #officeculture #visualidentity #londondesign #creativeagency #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategyâ #businessdesign #digitalbrandingâ #businessbranding #thinkcreativeâ #creativemindsatworkâ #brandidentitydesign #graphicdesigningâ #visualcommunicationâ #creativethinking #creativeinspirationâ #logodesigner #brandidentityâ #brandingstudio #thebrandidentity
We have one specialism. Creativity! The diversity of our clients - businesses of all sizes and in every sector keeps us curious and motivated. We pride ourselves on bringing fresh thinking to any challenge our clients set us! Check out some of our favourite projects from the last few years - from iconic hotels, energy companies, start ups and hospitality brands. Our projects have led us to paint fish, create board games and try all the technologies available - as a team, our creativity knows no bounds. đŤ Let's build something great together! #creativeagency #visualidentity #brandidentity #londondesign #creativeagency #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategy #businessdesign #digitalbranding #businessbranding #thinkcreative #creativemindsatwork #brandidentitydesign #graphicdesigning #visualcommunication #creativethinking #creativeinspiration #logodesigner #brandidentity #brandingstudio #thebrandidentity
Happy 2nd birthday @themelusine_skd! â â The Melusine is a seafood restaurant based in St Katherine Dock that offers a constantly evolving menu dictated by the dayâs catch. Founders Theodore Kyriakou whoâs behind the success of The Real Greek, and Wade Mundford, of artisan coffee makers The Gentlemans Baristas, work directly with 15 skippers around the British Isles to ensure their food is sustainably sourced and perfectly fresh.â â When Theo & Wade approached us, they had their end goal firmly in mind as far as food and service were concerned, but lacked the building blocks of a brand. They needed a name, a look, and an articulation of their vision â a unique identity to substantiate their dream, and that's where we came in! â â You can read more on how we helped The Melusine mould their ideas into a striking visual identity over on our link in bio đâ â â â #sustainablerestaurant #sustainablebusiness #seafoodrestaurant #londonfoodies #toplondonrestro #hospitalitystrong #logodesign #startup #brandingstrategy #businessdesignâ #digitalagency #brandingagency #designagency #branding #brandidentity #creativeagency #visualidentityâ #eastlondon #londoner
Our team of budding bakers would surely give Noel, Matt, Paul & Prue a run for their money. But which of these tasty treats get YOUR vote? đ§đđŞđ°đĽâ â 1: Emily's gooey browniesâ 2: Abby's light and airy focacciaâ 3: Alex's crumbly cookiesâ 4: Candida's delightful tartâ 5: Will's fruity strudel â 6: Rich's creamy eclairsâ â Ever impartial, we need your help to decide. Who should we crown Columns' Master Baker? đâ â â â â #GBBO #greatbritishbakeoff #bakeit #domesticgoddess #bakingmakesmehappy #letthemeatcake #amateurbaker #theoffice #creativemindsatwork #sweettreats #fridayfeels #sugarrushâ #workculture #companyculture #employeehappiness
The Savoy always looks so magical at Christmas, don't you think? đâ â When @thesavoylondon reopened its doors after a three-year refurbishment, we were delighted to help them carry the rejuvenated iconic glamour through their brand materials and marketing. We also created their festive materials too! Have a little swipe to see the foil Christmas cards we designed for them - beautifully simple and elegantđŤâ â â â #thesavoy #thesavoyhotel #christmas2021 #lovelondon #londondesign #creativeagency #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategy #businessdesign #digitalbranding #businessbranding #thinkcreative #creativemindsatwork #brandidentitydesign #graphicdesigning #visualcommunication #creativethinking #creativeinspiration #logodesigner #brandidentity #brandingstudio #thebrandidentity
Cool things to do in the city: Gone, Gone Beyond! We checked out this immersive 360-degree cinematic installation at Londonâs Barbican Centre, and were mesmerised!â â The blending of fragments of familiar and experimental films interacting with song and audio clips in ever-changing, kaleidoscopic and kinetic collages was just spectacular, it gave us a lot of food for thought. â Swipe to see more đ (We've included some snaps of the @barbicancentre too because Brutalist architecture is AWESOME đ)â â With the world emerging into the ânew normalâ, we find that people want more from their experiences, be it immersive, 3D, tactical⌠something that we always consider when working with our clients. â â Have you seen anything recently that youâd recommend? â â â â #lovelondon #londondesign #thingstodoinlondon #brutalism #brutalistarchitecture #barbicanlondon #creativeagency #brandbuilding #brandyourbusiness #creativemarketing #brandingstrategy #businessdesign #digitalbranding #businessbranding #thinkcreative #creativemindsatwork #brandidentitydesign #graphicdesigning #visualcommunication #creativethinking #creativeinspiration #logodesigner #brandidentity #brandingstudio #thebrandidentity
Friday Fun Fact: the festival we now call Halloween has been around in some form or another since the time of the Ancient Egyptians! Happy Halloween! đđđ #fridayfeeling #funfacts101 #friday #halloweenfacts #columnscreativity
We're excited to introduce our new Creative Director, Rick Sellars. Meet Rick and find out more on our website.
Weâre all excited to see art IRL back on the menu, so we braved the cold and check out Frieze London this week! Some fantastic pieces on display this year, our Head Of Artwork @emiloyxie captured some of her favourites đ§đ¨ #friezelondon #friezesculpture #friezesculpturepark #friezefair #outdoorartshow #outdoorartsuk #outdoorartinstallation #outdoorartgallery #designinstagramable #designinstallation ##designinspirationss #columnscreativity
As part of our ongoing celebrations of lovely Fiona being with us for 25 years, we thought it only right to make this animation detailing some of the highlights of her time here đŹ #workanniversaryđ #workplaceanniversary #fridayfeeling
We're celebrating 25 years with our lovely Studio Manager Fiona đđđ #workanniversaryđ #workplaceanniversary
Friday Fun Fact: In 2016, Tim Peake became the first person to complete a marathon whilst aboard the ISS, with a time of 3hrs 35mins and 21secs! đââď¸đ¨âđđ°ď¸đ @astro_timpeake @nasa @iss @londonmarathon #fridayfunfact #fridayfeeling #motion #design #animation #londonmarathon #space #nasa
Friday Fun Fact: To celebrate Oktoberfest kicking off, this week we celebrate the fact that almost 100,000 revellers attempt to steal the coveted giant beer mugs from Oktoberfest...not the most subtle thing to try to pinch đŠđŞđťđťđťđŠđŞ #funfactfriday #fridayfeeling #motion #animation #design #oktoberfest
We've got a new starter at Columns, and we've asked them three questions to find out more about them. Head to our website to find see what they said... â¨đŤ
Friday Fun Fact: London Design Festival kicks off tomorrow! We thought a classic design fun fact would be appropriate, and even better when it's one with a happy ending. What are you looking forward to seeing? @l_d_f_official #fridayfunfact #fridayfeeling #motion #design #animation #LDF21
Friday Fun Fact: The number of people who attend Notting Hill Carnival is equal to ELEVEN Glastonbury Festivals! #funfactfriday #fridayfeeling #animation #motion #motiondesign #design #nottinghillcarnival #glastonburyfestival
This Throwback Thursday we're looking back at out 2017 work for The Denizen. The City is the beating heart of London, made what it is by the people who live in it. Check out the full case study on our website! #throwbackthursday #design
It's Work-In-Progress Wednesday and we've been enjoying being back in the studio, covering the walls with inspiration and ideas. Great to be back! #branding #design #inreallife #backtowork
Friday Fun Fact: the first selfie was taken in 1839! #fridayfeeling #funfactfriday #photography #selfie #motion #design #animation
It's amazing where creativity leads you sometimes! This Throwback Thursday we're taking a look at the time we spent the day painting whole fish for the prints used in The Melusine's identity. We love having the opportunity to explore unique creative approaches, and this project gave us just that. @themelusine_skd #throwbackthursday #design #creative #branding
Friday Fun Fact: ramen noodles have overtaken cigarettes as the most common currency for inmates! #fridayfeeling #funfactfriday #animation #motion #design
This #ThrowbackThursday we're looking at the design work we did for Investment Management company Waverton in 2016. Check out our website for a full run through of the rebranding we did for them.
Friday Fun Fact: Classic Tarzan actor Johnny Weissmuller competed in the 1924 Olympics in Paris, winning five gold medals for the USA! #funfactfriday #fridayfeeling #animation #motion #olympics
Back in 2012 we had the privilege of being asked to help the UKAD make the London Olympics the cleanest games to date, this is when the WIN CLEAN campaign came racing out of the blocks. We are proud to have been a part of a positive message and such a momentous occasion for London. #throwbackthursday #design #olympics
Wednesday Fun Fact: mixing it up a bit and putting out an extra fact this week to make up for absence of one last Friday! Ever thought about the difference between a million and a billion...? #animation #motion #funfacts
Recently, we had rain, shine and our half-year forum. It was great to get everybody together again, and also to meet some of our newbies who started at the company during lockdown. đŚ #StormyWeather #ColumnsSocial #WelcomeNewbies #DrinkLocal
We'll pass the 500-days-of-pandemic mark here at Columns at the end of July, and as we start to get back to normal, we've been thinking about time, How we spend it, and how we can help ourselves kick back when we're off the clock. For some of the team, the answer was new hobbies! Have you started a new hobby since last March? If so, what was it? #timewarp #lockdownlife #500days #hobbies #worklifebalance
Friday Fun Fact: the first speeding ticket issued was for going a blistering 8mph in a 2mph zone! #funfactfriday #animation #motion #fridayfeeling #history #carhistory
This Thursday we #throwback to the work we did for Husk Power Systems. Husk design, build and operate low cost, sustainable power plants and distribution networks in India and Africa. Created for customers who need flexible, 'pay-as-you-go' energy they are a game changer, particularly for rural areas. Husk came to us for a new visual look and feel, and the new identity and materials we developed helped them not only gain investors, but exceed their investment targets. #throwbackthursday #ruralpower #hybridenergy #design #branding
Friday Fun Fact: Wombats have cube shaped poo! They use them to mark their territory... Whatever works đŠâźď¸ #funfactfriday #animation #motion #fridayfeeling #wombat
We recently created a video for Anthony Collins Solicitors who needed help publicising their first ever Ethical Business Report. Our animation combined free flowing visuals and a compelling concept to help explain the purpose and benefits of downloading the report. It was a brilliant project to work on and we're really happy with the result, so well done to our motion department! #motion #motiondesign #animation #ethicalbusinessproject #design #video
Friday Fun Fact: researchers in Botswana have found that painting large eyes on the backsides of cattle can prevent then from being targeted by predators! đŚđđđŽ #fridayfeeling #animation #motion #funfactfriday #cowsofinstagram #science
In the UK, 68% of the population have now had their first vaccine, so this Throwback Thursday is a celebration of science and a look back at the work we did with Elkington and Fife. A leading IP (intellectual property) firm, their clients are at the forefront of the type of industries who make vaccines possible. So to all the scientists out there, we salute you! #throwbackthursday #medicalbranding #biotech #design #thankyou
Friday Fun Fact: some jellyfish are immortal! They show no signs of being affected by aging and so may be able to essentially live forever... Until they get eaten of course. #fridayfeeling #animation #motion #funfactfriday #jellyfish #columnscreativity
Friday Fun Fact: Saudi Arabia import camels from Australia! đŚđşđŞâď¸đ¸đŚ #fridayfeeling #animation #motion #funfactfriday #camel #saudiarabia #australia
One of the newest members of our team is impressing us all with his design knowledge, so check out Junior Designer Alex's thought piece on Variable Type, now on our website. Link in bio #typography #designtools #motion #newtech
Friday Fun Fact: cheese is the most shoplifted item worldwide! đ§đ§đ§đ¨ #fridayfeeling #animation #motion #funfactfriday #cheese
It's nearly summer, we've finally had some good weather, and love is in the air as weddings are back on! So this Throwback Thursday we're looking back at the work we did for The Savoy's wonderful wedding offering. Check out the full case study on our website, link in bio. #throwbackthursday #hitched #thesavoy #summerwedding #design #rebranding
Our Copywriter Sarah has been talking to our Production Manager Will Howard about the place of printed comms in a digital world. Why not take a look at our latest thought piece, now live on our website. Link in bio #print #design #paper #digitalvsprint #thoughtpiece
Friday Fun Fact: Crickets work as thermometers; you can calculate the temperature in Celsius by counting their chirps over eight seconds and adding five! đŚđĄď¸ #fridayfeeling #animation #motion #funfactfriday #nature #columnscreativity
Our friends over at @shuttersup are celebrating their 15th anniversary, so many congratulations to Ashley, Ross and the team! Great clients, with a great business â hereâs to the next 15 years đĽ #HappyAnniversary #ShuttersUp #LocalBusiness #15years
Friday Fun Fact: the British Navy have used hits from Britney Spears to repel Somalian pirates! đ´ââ ď¸đś #fridayfeeling #animation #motion #funfactfriday #columnscreativity #britneyspears
Friday Fun Fact: more than five times as many people die taking selfies every year than are killed by sharks! đ¤łđŚ #fridayfeeling #animation #selfie #shark #motion #funfactfriday #columnscreativity
@richardpizey our new head of motion, has written a quick thought piece on how movement can really bring a brand to life. For a glimpse into the theory behind animation, take a look at his article on our website. #animation #motion #video #createwithmovement #designthinking
Friday Fun Fact: by analysing electromagnetic radiation, astronomers report that the cloud at the centre of the milky way smells like raspberries and rum đšđŤ #fridayfeeling #animation #space #motion #funfactfriday #columnscreativity
As part of our work on @themelusine_skd, we had great fun putting our mark making to the test, creating a set of relief prints with some of the produce from their amazing menu. We used an ancient Japanese printing technique known as Gyotaku. đ #gyotaku #printmaking #printmakingprocess #londonrestaurants
Friday Fun Fact: Banana trees move position throughout the course of their lives, ending up as much as 40cm from where they were initially planted! đđŁ #fridayfeeling #natureisbananas #animation #motion #funfactfriday #columnscreativity
Our favourite fish restaurant @themelusine_skd opened its doors for al fresco dining earlier this month, and next month theyâll be back up and running inside too. Our best wishes to Theo and Wade and to all hospitality businesses â youâve been through so much this last year, we salute you! đđđť Hereâs a #throwback to the branding work we did for this wonderful, one-of-a-kind restaurant. Link to the full case study in our bio. #FineFood #FreshandFancy #DailyCatch #DiningLondon #NoWashingUp #Branding #Design
Spring is in the air and we have some fresh faces here at Columns too. Weâre all still doing our bit working from home, so our new recruits are currently operating from their home office set-ups in Bethnal Green, Chesham and Balham. Welcome to Rich, Clare and Alex! đ Head to our website to find out more. Link in bio!
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